{"id":2924,"date":"2022-11-28T19:58:18","date_gmt":"2022-11-28T12:58:18","guid":{"rendered":"https:\/\/www.allstars.id\/blog\/?p=2924"},"modified":"2022-12-14T21:06:27","modified_gmt":"2022-12-14T14:06:27","slug":"jharna-bhagwani-beauty-vlogger","status":"publish","type":"post","link":"https:\/\/www.allstars.id\/blog\/2022\/11\/28\/jharna-bhagwani-beauty-vlogger\/","title":{"rendered":"Jharna Bhagwani, Jadi Viral Berkat Konten Makeup Berani"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.allstars.id\/blog\/2022\/05\/27\/video-blogger-atau-vlog-adalah\/\">Konten <em>vlog<\/em><\/a><em> <\/em>atau <em>video blog <\/em>selalu berhasil menarik perhatian audiens. Dari banyaknya jenis <em>vlog<\/em>, konten <em>beauty vlog <\/em>punya basis audiens yang cenderung stabil. Sebab, produk kecantikan baru akan terus ada, <em>beauty trend <\/em>pun begitu cepat berubah. Tak heran kalau <em>beauty vlogger <\/em>kini makin banyak jumlahnya. Di antara banyaknya <em>beauty vlogger <\/em>Indonesia, nama Jharna Bhagwani menjadi angin segar dengan konten <em>beauty <\/em>yang unik. Seperti apa?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Siapa itu Jharna Bhagwani?<\/h2>\n\n\n\n<p>Nama Jharna Bhagwani mulai dikenal publik lewat konten \u201cLathi Challenge\u201d pada tahun 2020. Dalam <em>short video <\/em>tersebut, ia menampilkan transformasi makeup dengan <em>single <\/em>\u201cLathi\u201d<em> <\/em>dari Weird Genius sebagai <em>background music<\/em>. Diiringi lagu bergenre EDM tersebut, Jharna yang mulanya mengenakan riasan pengantin Sunda berubah menjadi karakter iblis.<\/p>\n\n\n\n<p>Namun, kiprah Jharna sebagai <a href=\"https:\/\/www.allstars.id\/blog\/2022\/08\/25\/berkarir-sebagai-content-creator\/\"><em>content creator<\/em><\/a><em> <\/em>sebenarnya dimulai jauh sebelum itu. Gadis kelahiran Jakarta, 26 Agustus 2002 tersebut mengunggah <em>beauty vlog <\/em>pertamanya pada tahun 2015. Kala itu, ia baru berusia 17 tahun. Konten <em>beauty vlog <\/em>dipilihnya karena ia memang sudah tertarik dengan dunia kecantikan dan makeup sejak kecil.<\/p>\n\n\n\n<p>Menariknya, Jharna tidak punya <em>background <\/em>apa pun soal dunia kecantikan. Keahliannya ber-<em>makeup<\/em> didapat secara otodidak dengan menonton video tutorial dari para <em>beauty vlogger <\/em>di YouTube. Jharna yang hobi menggambar ini sangat menggemari <em>makeup<\/em> dengan tema horor yang eksentrik. Inilah yang kemudian menjadi <em>personal branding <\/em>Jharna di media sosial.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Konten yang Dibagikan Jharna Bhagwani<\/h2>\n\n\n\n<p>Sebagai seorang <em>content creator<\/em>, Jharna punya banyak sekali ide kreatif. Konten andalannya adalah tutorial <em>makeup<\/em> tematik, seperti <em>makeup<\/em> ala <em>comic book <\/em>hingga <em>makeup<\/em> pengantin India. Selain itu, dara keturunan India ini juga beberapa kali mengunggah konten <em>collab <\/em>dengan <em>content creator <\/em>lain atau selebritas Indonesia.<\/p>\n\n\n\n<p>Belum lama ini, ia mencoba keluar dari \u201czona nyaman\u201d sebagai <em>beauty vlogger <\/em>dan merambah ke dunia tarik suara. Bersama komposer Eka Gustiwana, ia merilis sebuah <em>single <\/em>berjudul \u201c<em>Tell Me<\/em>\u201d. Karyanya tersebut pun disambut antusias karena tidak hanya menyuguhkan lagu yang apik, tapi juga <em>makeup<\/em> tematik yang unik khas Jharna. Saat ini, tercatat ia telah meraih 479 ribu <em>subscribers <\/em>di <a href=\"https:\/\/www.youtube.com\/channel\/UCsyrkjOpd2jbqivrjulRIiw\">Youtube<\/a>.<\/p>\n\n\n\n<p>Selain YouTube, Jharna juga cukup aktif di <a href=\"https:\/\/www.tiktok.com\/@jharnabhagwani\">TikTok<\/a>. Lewat platform <em>video sharing <\/em>tersebut, ia rutin mengunggah konten <em>challenge<\/em>, bahkan tak jarang memulai <em>challenge <\/em>yang kemudian diikuti banyak orang. Di samping itu, ia juga sering mengunggah konten <em>endorsement<\/em>. Dalam konten <em>endorsement<\/em>, Jharna mempertahankan ciri khasnya sebagai <em>beauty vlogger <\/em>sehingga konten yang dihasilkan tetap menarik untuk diikuti. Tak heran, saat ini ia memiliki 11,2 juta <em>followers <\/em>di TikTok, <em>lho<\/em>!<\/p>\n\n\n\n<p>Selain aktif berkonten di Youtube dan TikTok, tidak jarang Jhana juga membagikan kontennya di <em>platform <\/em>Instagram. Berkat popularitasnya yang amat tinggi, angka <em>followers-<\/em>nya di Instagram pun telah mencapai 3,1 juta. Fantastis, bukan?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tips Sukses Jadi Beauty Vlogger ala Jharna<\/h2>\n\n\n\n<p>Kesuksesan Jharna bukanlah hal yang instan. Ada beberapa hal dari perjalanan Jharna Bhagwani sebagai <em>content creator <\/em>yang bisa kamu tarik sebagai tips untuk mencapai kesuksesan, yaitu:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Buat konten yang relevan dengan tren<\/h3>\n\n\n\n<p>Bukan hanya menarik, konten-konten yang dibuat Jharna selalu <em>update <\/em>sehingga membuat audiens lebih mudah merasa <em>relate<\/em>. Misalnya, ketika <em>anime <\/em>Spy x Family ramai dibicarakan, ia mengunggah tutorial <em>makeup<\/em> salah satu karakternya. Begitu pula saat menjelang Halloween, Jharna membuat video <em>makeup<\/em> bertema horor.<\/p>\n\n\n\n<p>Meski begitu, Jharna tidak asal-asalan mengikuti tren. Dari setiap tren <em>hype <\/em>yang diikutinya, Jharna tetap memperlihatkan ciri khas. Jadi, audiens yang menonton pun bisa langsung tahu kalau konten tersebut adalah hasil kreasi Jharna.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tetap konsisten<\/h3>\n\n\n\n<p>Dari <em>timeline <\/em>karier Jharna Bhagwani sebagai <em>content creator<\/em>, terlihat bahwa namanya tidak langsung menjadi <em>viral <\/em>setelah mengunggah konten pertamanya. Butuh waktu sekitar lima tahun hingga nama Jharna mulai dikenal publik.<\/p>\n\n\n\n<p>Meski begitu, ia tetap konsisten mengunggah video dan terus memperbaiki isi kontennya. Di samping itu, Jharna juga terus mengasah <em>skill makeup<\/em>-nya. Kalau melihat unggahan videonya di YouTube, kamu bakal bisa melihat <em>progress <\/em>Jharna yang makin jago dari tahun ke tahun. Ini membuktikan kalau konsistensi memang bisa menghasilkan karya yang lebih baik dari sebelumnya.<\/p>\n\n\n\n<p>Dari perjalanan Jharna Bhagwani sebagai seorang <em>beauty vlogger<\/em>, kamu bisa belajar kalau kesempatan buat jadi <em>viral <\/em>nggak akan terwujud tanpa persiapan. Video <em>viral <\/em>\u201cLathi Challenge\u201d nggak bakal ada kalau Jharna enggan melatih <em>skill makeup<\/em> dan belajar soal <em>content creation<\/em>. Itu artinya, saat kamu memutuskan untuk menjadi <em>content creator<\/em>, jangan pernah berhenti untuk belajar.<\/p>\n\n\n\n<p>Selain itu, usahakan untuk selalu mengisi portofoliomu sebagai <em>content creator<\/em>. Kamu bisa mulai dari produk yang dipakai sehari-hari dan kemudian mengunggahnya di media sosial. Cara lainnya adalah dengan bergabung bersama<a href=\"https:\/\/www.allstars.id\/\"> Allstars Indonesia<\/a>, platform <em>influencer marketing <\/em>yang akan menghubungkan kamu dengan <em>brand<\/em>. Allstars Indonesia akan membuka lebih banyak peluang untuk menambah portofoliomu sebagai<a href=\"https:\/\/member.allstars.id\/\"> <em>content creator<\/em><\/a><em> <\/em>hingga <em>viral <\/em>seperti Jharna Bhagwani!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jharna seorang beauty vlogger yang 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Bhagwani, Viral Karena Makeup Berani","_thumbnail_id":"2926","_yoast_wpseo_metadesc":"Jharna Bhagwani, beauty vlogger yang viral karena makeup tematik yang unik. 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